Cookie Policy for The Yard
Last updated: June 2026
This Cookie Policy explains how The Yard (“we”, “us”, “our”) uses cookies and similar technologies on our website. It should be read together with our Privacy Policy.
1. What are cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website. They help websites function properly, improve performance, and provide information to the website owners about how the site is used.
Cookies can be either:
- Session cookies (deleted when you close your browser)
- Persistent cookies (stored for a set period of time or until deleted)
2. How we use cookies
We use cookies to:
- Ensure the website works correctly and securely
- Remember your cookie preferences
- Understand how visitors use our website
- Improve website performance and user experience
- Measure traffic and visitor behaviour
3. Types of cookies we use
3.1 Strictly necessary cookies
These cookies are essential for the website to function properly. They enable core features such as security, page navigation, and access to secure areas of the website.
These cookies do not require your consent.
3.2 Analytics cookies
We use analytics cookies to understand how visitors use our website so we can improve it.
We use Google Analytics (GA4), which may collect information such as:
- Pages visited
- Time spent on pages
- How users arrive at the website
- Clicks and interactions on the site
- Device, browser, and approximate location (anonymised where possible)
We do not use this data to identify you personally.
Google Analytics sets cookies such as:
_ga– used to distinguish users (up to 2 years)_ga_*– used to maintain session state (up to 2 years)
We only use analytics cookies where you have given consent via our cookie banner.
3.3 Functional cookies
These cookies may be used to remember preferences you set on the website (such as cookie settings or form inputs).
3.4 Marketing cookies (if applicable)
If used in the future, marketing cookies may be set by third-party services to track visitors across websites in order to display relevant advertising.
We will only use marketing cookies with your consent.
4. Third-party cookies
Some cookies may be set by third-party services that appear on our website, such as:
- Google Analytics (website performance and usage tracking)
- Embedded content (e.g. YouTube videos, if used)
These third parties may process data according to their own privacy policies.
5. Legal basis for cookies
Under UK GDPR and the Privacy and Electronic Communications Regulations (PECR):
- Strictly necessary cookies are used on the basis of legitimate interest (website functionality)
- All non-essential cookies (such as analytics and marketing cookies) are used only with your consent
You can withdraw your consent at any time.
6. Managing cookies
You can manage or withdraw your cookie preferences at any time through our cookie banner or settings tool.
You can also control cookies through your browser settings:
- Block or delete cookies
- Set preferences for specific websites
- Disable all cookies (note: this may affect website functionality)
7. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, law, or our services. Any updates will be posted on this page with a revised “Last updated” date.
8. Contact us
If you have any questions about this Cookie Policy, you can contact us at:
The Yard
intheyard.art@gmail.com